Without goals you’re adrift
Conversion is nothing more than that your website visitors do what you want. Order a product or service, view a company video, download an e-paper, subscribe to a newsletter, fill out a contact form. In short: take action.
That does not happen automatically. You need online (conversion) targets based on the business goals. After all, online marketing is one of the many possibilities to increase your turnover.
Many entrepreneurs do not have conversion targets for their website and social channels. And are therefore rudderless. How do you ever check whether the investment in online marketing is paying off?
e-Intelligence helps you to determine conversion targets. We do this in close consultation, because every entrepreneur has different wishes and objectives. We record these conversion targets for you in analysis software, such as Google Analytics.
Next we will follow carefully whether the visit to the website and other channels will do exactly what you expect from it. If not, we will continue to polish until you see you are on course – and win new revenue.